coffee

Marketing

Inside 7 Brew's no-frills loyalty program, where nearly every guest is a member

Thanks to a sign-up process that is baked into its operations, 92% of transactions at the fast-growing drive-thru coffee chain come from known guests.

Operations

Panera Bread increases Unlimited Sip Club price

The subscription drinks program that was $11.99 per month is now $14.99 per month, a 25% increase.

The coffee shop chain told customers late last week that it would end its Starbucks Odyssey NFT virtual restaurant loyalty program experiment "to prepare for what comes next."

The coffee shop giant named Michael Conway CEO of North America while CMO Brady Brewer takes the helm at Starbucks International.

The coffee shop chain, which added some 3,000 locations worldwide last year, is now the second-most prolific restaurant chain in the world.

Labor activists argue that the company’s union stance has been bad for its brand and warrants new board members. The coffee shop chain is pushing back hard.

New and remodeled shops will follow new guidelines to make them more accessible for customers and workers. The first such location opened Friday in Washington, D.C.

With the transaction, early investor Jimmy John Liautaud of sandwich chain fame sold his stake in the drive-thru coffee-stand concept.

The coffee shop chain sells a lot of gift cards, has plans for late-night delivery and new product introductions. And young people like their beverages cold.

The coffee shop chain expressed confidence in its key China market despite soft sales there. “We are not interested in entering the price war.”

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